The blog

Field notes on SEO, paid media, content and web design — the tactics we run for clients, written plainly.

The Ocean Marketing
Google Review Reply Moderation: What Local Businesses Need to Know Local SEO
Reviews & Citations
September 12, 2026 7 minute read

Google Review Reply Moderation: What Local Businesses Need to Know

Review replies are moderated, removals are largely silent, and a removed reply leaves a complaint standing on its own. Keeping personal details out, keeping promotion out, staying measured regardless of provocation, and checking periodically that your responses are actually still visible are what keep your side of the record intact. Write for the customers reading later rather than the one who already left, and most of the risk of removal disappears along with the defensive tone.

Read article

Page 1 of 3 · 29 articles in Local SEO

From the field

Want results like these for your business?

We write about the work because we do the work. Tell us your goals and we’ll put together a plan.