Field notes on SEO, paid media, content and web design — the tactics we run for clients, written plainly.
Web Design The placement of a web form on your landing page can feel like a high-stakes decision. Do you position it prominently "above the fold" for immediate visibility, or place it "below the fold" after you've had a chance t…
Read article
Web Design Have you ever landed on a website and instantly known exactly where to look? You didn't need to read a paragraph of instructions or hunt for a "Start Here" button. Your eyes simply drifted to the most important elemen…
Read article
Web Design Choosing how to build your website is one of the first and most critical decisions you will make for your online presence. For business owners, the debate often boils down to two main options: using a pre-made templat…
Read article
Web Design In today’s fast-paced digital environment, your website has only a few seconds to make an impression. Before a visitor scrolls, clicks, or reads further, they form an opinion based on what they see immediately. This c…
Read article
Web Design Animation plays a growing role in shaping how users experience websites. When used strategically, it helps guide attention, clarify interactions, and create a more engaging digital presence. However, when animation is…
Read article
Web Design Choosing the right platform for your website feels like picking a house. Do you want the custom-built mansion that requires constant maintenance (WordPress), the sleek modern apartment with strict rules but beautiful…
Read article
Web Design In today’s digital-first landscape, businesses rely heavily on websites, applications, and software to connect with users. When discussing digital design, two terms frequently surface: UI (User Interface) and UX (User…
Read article
Web Design Your website is often the first interaction a potential customer has with your business. Just like a physical storefront, it needs regular attention to stay inviting, functional, and secure. Neglecting it can lead to…
Read article
Web Design In today’s digital-first world, a website is far more than an online placeholder; it’s the center of a small business’s brand identity, customer experience, and sales strategy. Whether you run a local shop or a growin…
Read article
Web Design Moving a website can feel like a high-stakes operation. Whether you are changing domains, switching hosting providers, or upgrading your platform, a successful website migration is critical for preserving your SEO ran…
Read article
Web Design Have you ever landed on a website and left within seconds? Perhaps the text was too small to read, the navigation was a maze, or it simply took too long to load. That frustration is the result of poor user experience…
Read article
Web Design A strong online presence is essential for any small business looking to grow. Your website often serves as the first point of contact for potential customers, making its design a critical factor in your success. A wel…
Read articlePage 2 of 3 · 26 articles in Web Design
From the field
We write about the work because we do the work. Tell us your goals and we’ll put together a plan.