Google’s Unconventional Advice on Fixing Broken Backlinks
In a recent Google SEO Office Hours podcast, Google’s Gary Illyes shared some unexpected advice on handling broken backlinks. This perspective challenges the conventional SEO approach and offers a fresh way to consider fixing broken backlinks. Let’s dive into his insights and explore why they might be worth considering. Table of Contents Google’s Take on […]
Nearly 60% of Google searches end without a click in 2024.
We have some critical insights from a recent study on Google searches in 2024. The data reveals that nearly 60% of Google searches result in zero clicks. This finding has significant implications for website traffic and search engine optimization (SEO) strategies. Here’s a detailed look at the study’s findings and what they mean for you. Table of […]
Google Dropping Continuous Scroll in Search Results.
There’s a key update from Google Search we must share. From today, Google discontinues the endless scroll feature on desktop search results. We’re back to the classic page-by-page viewing at the bottom of the search results. This big change affects users and website owners alike, especially when it comes to Search Engine Optimization (SEO). The change back […]
Google’s Advice for Struggling Sites: Focus on Audience and Content Quality
If your website is struggling to attract organic traffic from Google Search, Google’s Search Liaison, Danny Sullivan, has some crucial insights for you. Here are the key takeaways on SEO and creating successful websites. Table of Contents Create High-Quality Content: Sullivan emphasizes the importance of continuously producing high-quality content that resonates with readers. Though familiar, […]
The Future of SEO in a World Dominated by ChatGPT: Beyond Search Engines
The landscape of digital marketing and online visibility is continuously evolving, with search engine optimization (SEO) playing a pivotal role for businesses and content creators striving to rank higher in search engine results. However, the advent of advanced AI technologies like ChatGPT has sparked conversations about the potential decline of traditional search engines. This blog […]
Shopping Graph Optimization: The Future of E-commerce SEO
Exciting advancements in e-commerce SEO are on the horizon! As we move into an AI-driven world, it’s crucial to stay visible by optimizing for Google’s product entity database across multiple sources. Let’s delve into the future of e-commerce SEO with a focus on Shopping Graph Optimization. Table of Contents Why the Shopping Graph is Crucial […]
Google March 2024 Core Update Insights and Guidance
We bring you the latest insights and comprehensive guidance on the completion of Google’s March 2024 Core Update. This update offers valuable information for SEO professionals and website owners, helping them navigate changes, optimize their strategies, and maintain their online presence. Stay ahead of the curve by understanding the key aspects of this significant update […]
Insights on 404 Errors and Ranking Drops from Google’s Gary Illyes
In the digital world, few things are as frustrating for users or as potentially damaging for website owners as the dreaded 404 error. These pesky errors can be a significant roadblock to your small business’s online success, especially when it comes to SEO. But fear not—understanding and managing 404 errors can be straightforward with the […]
Maximizing Brand Mentions Across the Search Universe
In today’s digital landscape, brand mentions play a pivotal role in shaping brand perception and visibility across various platforms. Harnessing the power of brand mentions strategically can significantly boost your share of search and enhance your brand’s presence online. In this blog, we’ll explore valuable tips and insights on how to leverage brand mentions effectively […]
Insights from Google on Query Processing & Content Ranking
We’re excited to share some invaluable insights from Google’s Gary Illyes regarding how search queries are processed and content is ranked. In a recent How Search Works video, Gary delved into the intricate process behind Google’s ranking algorithm, shedding light on key factors that every SEO professional should be aware of. Goal of Ranking: Gary […]
