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AI Overview Citations: Why They Don’t Drive Clicks and What Marketers Should Do
The search is changing faster than ever, and marketers are struggling to keep up. One of the biggest shifts comes from Google’s AI Overviews, the

Google Search Rank and Position Tracking: Unraveling the Mess
If you’ve been tracking your keyword rankings lately, you’ve likely noticed some confusing shifts. Rankings are bouncing unpredictably, positions aren’t matching across tools, and the

Technical SEO Audits with Free Tools: How to Do a Deep Audit on a Budget
You don’t need an expensive subscription to run a professional-grade SEO audit. While paid tools like Ahrefs, Semrush, and DeepCrawl offer advanced features, there’s a

Google Confirms: 3 Ways to Encourage Googlebot Crawling
Discover how you can encourage Googlebot to visit your website more frequently by focusing on content quality, publishing activity, and maintaining consistent content standards. In

Google Expands ‘About This Image’ to More Platforms
Google Enhances Image Context Tools and Deepfake Detection Google has expanded its “About this image” feature to new platforms and enhanced its deepfake detection algorithms,

12 Reasons Your Website Can Have a High Bounce Rate
Is your website plagued by a high bounce rate? Don’t worry—there are solutions. Let’s dive into what might be causing it and how to fix
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